Year
2025
Client
Waxit Car Care
Video Style
Product Launch
The goal was straightforward: announce that Waxit Car Care is now stocking the Koch Chemie product line. Over a few days, we produced a wide range of content, including this long-form video for YouTube and social media. Additionally, we created targeted ads for specific Koch Chemie products as part of Waxit’s Meta campaign. Beyond video, we also provided photography for product pages and social media, ensuring a cohesive and engaging visual presence.
The concept for this long-form video is inspired by the "Rinse and Repeat" series, blending lifestyle with the car care world. The idea is to showcase the process of cleaning a car, followed by taking it out for a cruise. To appeal to both enthusiasts and professionals, we incorporated scenes filmed in a detailing studio, ensuring the video resonates with both audiences.
