Birkenstock wanted to showcase their Recycle Process, encouraging people to bring in their old Birks to get them repaired instead of throwing them away. Our video followed a pair of shoes into the shop and offered an insight into the repair process. This video was used on their Instagram TV as well as on Facebook.



The video helped build credibility for the brand.


Brand Awareness

The video depicts Birkenstock as a renewable company in the eyes of the public.

Positive Marketing

We used an environmentally-friendly edge to promote the brand.