BIRKENSTOCK

Birkenstock wanted to showcase their Recycle Process, encouraging people to bring in their old Birks to get them repaired instead of throwing them away. Our video followed a pair of shoes into the shop and offered an insight into the repair process. This video was used on their Instagram TV as well as on Facebook.

R

Credibility

The video helped build credibility for the brand.

z

Brand Awareness

The video depicts Birkenstock as a renewable company in the eyes of the public.

Positive Marketing

We used an environmentally-friendly edge to promote the brand.